Importance of Meta tags

If you aren't utilizing Meta Tags in your web site's pages, you may be missing out on valuable traffic and therefore paying customers!

Meta tags are the sections of your HTML that provide direction and information for search engine robots. To get the best rankings possible in some search engines, be sure to use meta tags in every web page. Meta tags are not viewable to Internet users unless they examine the source code of your pages.

Unfortunately, many site owners abused Meta tags and search engines stopped using them as means of ranking sites for quite a while, but this situation has now changed. Of the tags mentioned below, the most important is the "description" tag.

The process of Meta tag development is half science and half magic, and this document is only a primer. Mathematical formulas are now in common use for developing keyword statements.

There are 4 types of meta-tags –

• Title - This is the text that appears in the title-bar of your web browser.
• Description - This is a quick summary of the information on the page.
• Keywords - These are words that are important in the page
• Robots - This helps in keeping certain files out of index.

In addition to these uses, we can use Meta tags to Redirect pages and to specify the version of html/xml used.

Seo Increasing Page Rank

The site's page rank will get increased in all major search engines based on the following factors. which includes,

• Get inbound links from relative sites which has a good page rank probably around 7-10.
• write unique and good content automatically you will get links from other sites pointing your article or blog.
• Avoid getting paid links search engines can easily sort out the paid links since the paid linking site links to all the sites despite of their actual domain.
• Submit your pages to major search directories and try to get indexed by them. Since, directories are the best source of one way links to your site.
• Reciprocal links can be build with those sites which has relative contents.
• Use PPC services to get indexed since search engine like Yahoo and it's result feeded search engines will index our site quickly once we go for the PPC and paid inclusions. Consider this only for quick marketing for new sites since yahoo considers aging of site to index and all the new sites will be placed in the sand box. This method is expensive.
• Update your site regularly atleast once in every week with original content.
• Offer e-books and video tutorials to attract your visitors to your site.
• Publish your site updates in social networking sites where you can get more visitors from your related community to your site. which is a form of viral marketing technique.

Thus, by following these seo tips you may get your site in the top organic results with high page rank there by increasing the traffic to your site.

Bad Seo Ideas

There are certain bad seo ideas which you should not rely on to get traffic or to improve page rank and organic result position in search engines. They are,

• Do not rely on Meta tags:

Since the black hat seo's played a lot to stuff more and more keywords in the meta tags inorder to get high page ranking and top organic search results the crawlers were updated to avoid the meta keyword tags with keywords stuffed in it.

• Avoid using hidden text:

Many black hat seo's tried to increase their keyword density by adding hidden text through out the pages inorder to get more reliablity and importance to that page for that keyword but now a days since the search engine algorithms are updated the crawlers or bots will find the hidden text and text such as blue in black background which will disturb the human to view that page, then it will measure the keyword density of that page hence it won't be indexing those pages and declare it as spam resulting in deindexing.

• Don't try to get paid links to your site:

Never, ever try to get the paid links to your site in order to gain the page importance of your site. Actually the page importance will get increased only when you write unique content automatically people from other blogs gives a link to your article or blog and in the mean time the links from relative pages only gain the page importance again the links from irrelevant pages to your site may declare your site as spam and won't show up in top results more over your site may get deindexed from the search engines.

hence, try to get rid of these bad seo ideas inorder to gain the traffic from search engines.

How to make blog load faster

Once when our blogs took long time to load then our blog visitors may skip visiting our blog. Here is some of the tips to speed up the load time of the blog,

• The no. of posts displayed in a page can be set to a maximum of 10 posts per page. Since when the no of posts get increased the content will get increased and hence the load time may also get increased.
• Avoid using third party javascript widgets in your blogs since it may take a long time to load.
• Avoid using videos and images in your blogs or if you use images optimize it either by slicing the image or reducing the quality of the image.
• If we use third party services for images then we can use Picasa, Photo bucket etc to upload images and those links can be given as source link in our image link or else we can add a slide show from our web album in the side bar of our blog via picasa widgets.
• If we use CSS then include it in the top header portion of the blog html since the external css may also take some time to get loaded.

These are the optimization tips for your blogs to improve the load time for your blogs.

Tips to create effective Blog

We can get enormous amount of benefits by creating a blog, but all it happens only when we write and promote blog in a effectively. Here is some of the tips to create effective blog,

Create great content:

• Write well and often. A frequently updated site encourages people to return - as long as your content remains relevant and engaging. Instead of updating a blog daily with some rubbish contents update your blog at least weekly with a good and unique and useful information for users.
• Follow webmaster guidelines in your blog to reach the people easily via search engine by optimizing the text, images and other high end graphics in your site.
• Categorize your post with labels which will be easy and useful for the visitors to navigate and read the topics of their interests.
• Make sure that crawlers and other bots finds your blogs on your site. Give link to blog from your home page and include sitemap page.
• Avoid comment spamming, since the comments on your blog can help create a sense of community and discussion. Unfortunately, some spammers use the comment functionality to flood sites with spam.

Make sure that the readers and crawlers find your content:

• Creative descriptive title to each posts in your blogs, it will attract visitors and each blog title can act as a page title and attracts search engine crawlers .
• Connect with your online community, visit community blogs and forums participate in discussions and contribute your knowledge to answers and suggestions devoted to your subject matters along with your site's link for their further references. Which will increase the popularity and new visitors to our site.
• Publish the feeds for your content, It is one of the effective way to reach your subscribers and search engines to intimate that we have updated our site with a new content. It will be intimating the crawlers to visit and index our updates as well as intimates our subscribers about the updates if they are interested then they may visit our site. It helps a lot in the perspective to attract new visitors to our site.

Thus follow these guidelines to build a effective blog to enjoy the benefits of blogs. In addition to these benefits once when we post a question in our blog the relative searchers may find the answers and post it in the comments hence helpful for us in gaining knowledge easily.