- Domain Name - Short names are easier to remember ! Include short Primary Keywords !without hyphens were possible.
- Domain Extension - .com or .net For the Global Market. Use .co.uk for UK Country specific traffic
- Host Location - If your attracting UK business host in the UK.
- URL Names - include relevant keywords - unique to each page.
- Robots.txt - A file which permits or denies access to robots or crawlers to areas of your site.
- Navigation Structure - Keep it simple.
- Meta Tags - Title and Description. - Unique detail for each page, related to page content.
- H1 Tags - Use for the short on page content description.
- H2 and H3 Tags- Use for Headings for sub category's within the Content
- Page Content - Critical Component.
- Keyword Visibility - Within page Content.
- Image Alt Tags - Helps with Accessibility.
- Privacy Policy - Assures trust and confidentiality.
- The site should confirm to the W3C standards.
- Create and submit sitemap's - formatted in either .xml -.htm - .txt.
- Create and submit RSS feeds to relevant feed directory's
- Create and submit Articles.
- Find relevant websites within the same market sector or niche and form a link partnership.
- Submit your website to relevant or industry related directory's.
- A link exchange should be formed by utilizing relevant keyword Anchor Text.
- Utilise relevant Social Networks and Forums related to your Market Sector.
- Utilise Blog sites relevant to your Market Sector.
1 comments:
Thanks for the guide. Very on-point
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